The Giggle Effect

By Jakob Engblom

Engblom_lg Last week, I went to Tel Aviv to present at the CDNLive event taking place there. CDNLive is Cadence's user meetings, and while still being mostly about hardware design and classic EDA, they added a small track about embedded software where I was presenting. The trip was quite a climate shock, going from Sweden where the puddles had just started to freeze at night to the coast of the mediterranean with 30+ degrees. The welcome was also warm, and I really appreciate the effort the local Cadence staff put into organizing the software track and the good discussions we had before, during, and after the event.

Embedded software appeared on the CDNLive schedule since Cadence has realized the importance of software in the electronics products value chain.

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