Jul 23, 2012 Medical

Connected Health: Optimism on the Horizon

By Santhosh Nair

Santhosh Photo

There are telling signs that mHealth is rapidly moving up the adoption curve.

Earlier this year, Fuld & Company, a pioneer strategy consulting firm, conducted a national war gaming contest where leading business schools stress tested m-Health strategies of companies – ranging from large companies such as GE and Medtronic, to startups like Independa.

A few of the key takeaways from the exercise were:

  • Mergers, alliances and licensing agreements are inevitable – the partner ecosystem is very important
  • The value is in data integration, not killer applications
  • A back office service industry will emerge as a new service model
  • User centered design is the key to success

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